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We are known for our ability to address brand communications projects with an inclusive, holistic understanding that embraces every aspect of both the physical and virtual environment. We are not tied to specific disciplines or channels. "IN-LINE DESIGN" ignores the artificial boundaries between, say, digital and print, or experiential and 2D design.
A local restaurant chain based in Beirut, Lebanon, lacking ambience with little feeling or identity. Its main clientele is the 20–30 age group.
Tesco approached FITCH to create a new department store concept to revitalise their department store business in Central and Eastern Europe.
To support and amplify its new brand positioning, Nature’s Way to Beautiful, The Body Shop wanted to evolve its existing retail formula for the launch of a premium, eco-friendly concept store in Singapore.
After a successful launch of the "Colour" concept store in Mumbai, the Asian Paints team identified the need "to give every consumer the Asian Paints experience." Once again, FITCH was engaged to help develop and execute this strategy—to capture the "heart" of the Colour Store experience and translate it across "Tier 1" dealer stores.
SKII is a global premium skincare brand originally from Japan, now owned and distributed by Procter & Gamble.